CMOs: How to prepare for the GA4 switchover
What is it again? The TLDR version is that GA4 is the new (gold) standard for GA; it expands data collection and brings premium features to the masses. However, this isn’t just tinkering around the edges (I’m looking at you Universal Analytics), it’s a complete rebuild and radical rethink of the platform. Implementing it is […] The post CMOs: How to prepare for the GA4 switchover appeared first on Builtvisible. Via Marketing http://www.rssmix.com/via Blogger http://delamoregracia.blogspot.com/2021/09/cmos-how-to-prepare-for-ga4-switchover.html September 23, 2021 at 09:20AM
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